FORMULATED
Every object has a story. This is a journal about the rituals we create around the home, the objects that bring us joy, and stories behind how things are made.
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Read more: Tortugaware Care Guide
Tortugaware Care Guide
Tortugaware stoneware handles the heat of daily cooking and the convenience of modern kitchens. It's oven safe, microwave ready, and dishwasher friendly. Care for it well, and these pieces will last you a lifetime—and then some.
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Read more: Sculptural Styling: Inside the Sabi Table Linen Campaign
Sculptural Styling: Inside the Sabi Table Linen Campaign
The Sabi table linen campaign's sculptural still-lifes were inspired by the work of Maria Blaisse with Issey Miyake. Photographed by Hannah Whitaker.Read more -
Read more: Handmade Lighting: Chamusquina's Soulful Lamps in Rural Spain
Handmade Lighting: Chamusquina's Soulful Lamps in Rural Spain
From the sun-drenched coastline of Costa Brava, lighting designer Catalina Alós has built a practice that transforms materials into luminous pieces...Read more -
Read more: Pillow Talk - Under the Slip Cover
Pillow Talk - Under the Slip Cover
We believe that every element of the home deserves thoughtful consideration—even what lies beneath the surface. When it came to our throw pillows, we dove into the world of pillow inserts to ensure that comfort, sustainability, and aesthetics were all in harmony.
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Read more: The Shape of Stories - Inside the Dumbo Bookend Campaign
The Shape of Stories - Inside the Dumbo Bookend Campaign
In our latest campaign, we return to the essence of the Dumbo Bookend—a study in balance, structure, and color. Photographed by Sarah Forgie, this series captures the quiet interplay between soft, draped papers and the rigid geometry of steel forms.
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Read more: How Tariffs Are Reshaping Home Goods
How Tariffs Are Reshaping Home Goods
For small businesses like Tortuga Forma, every decision—where and how we produce, which materials we source, and how we price our products—comes with careful consideration. We don’t just manufacture; we honor craft traditions, working with partners who bring generations of expertise to our collections. But the recent tariff changes will affect prices across the home goods industry...
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Read more: Dressing the Table for Entertaining
Dressing the Table for Entertaining
How did we evolve as diners from Medieval revelers using the tablecloth as a communal napkin to creating elaborate table settings with layers of linens, chargers, and up to seven pieces of flatware? How did we shift from wiping our hands on dough like the Romans to mastering 25 different ways to fold a napkin? We take a style detour into history and the art of entertaining.
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Read more: Portfolio 02: Winter Quilt
Portfolio 02: Winter Quilt
Part 2 of film images commissioned by Tortuga Forma. Helena Goñi approaches still objects as though they were human subjects. The objects look the camera directly in the eye without flinching. Other times, they hide themselves in the shadows of a cyanotype or within a domestic scene.
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Read more: Bringing Color into a Minimalist Home
Bringing Color into a Minimalist Home
Color and patterns brings immediate warmth into the home. It's easy to default to whites and beiges but there are ways to weave in joyful moments of color - even for the self described minimalist.Read more